IDPE 2021 Annual Conference session details

The programme contains over 40 sessions across five streams, delivered by experienced speakers from the education and charitable sectors, as well as our new leadership lunch sessions, opportunities to quiz the experts, and increased networking.

Take a look at our programme overview to help plan out your conference experience.

The following is a draft programme and although we aim for as little change as possible, please note that sessions are subject to change.

 

Skip to a day:                  Monday                  Tuesday                  Wednesday                  Thursday                  Friday

 

Conference streams:

Session types:

 

Monday 14 June 2021

09:15-09:30

Conference welcome

09:30-10:15

Session one

 Keynote address: innovation from the pandemic

Every organisation has had to adapt to combat COVID-19. Chris Hopson, CEO of NHS Providers, the membership organisation for the 215 NHS trusts in England, and one of the public voices of the NHS over the last year, explains what the NHS has learnt and explores how these lessons might be more widely applied.

Speaker: Chris Hopson, CEO, NHS Providers

10:30-11:00

Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

11:15-12:15

Session two

 Plenary session with headline sponsor Shared Vision


12:15-13:30

Lunch with the sponsors

Visit our sponsors to find out more about their organisations and how they can support your development programme.

12:30-13:15

 Personal effectiveness session with IDPE Joint CEO Jo Beckett 

Explore your personal challenges and gain the skills that you need to overcome these, to achieve your potential, both personally and professionally.


 Leadership lunch with Chris Hopson, CEO, NHS Providers

Join Chris to hear him share his leadership journey and top tips for achieving success.

In conversation with Simon Lerwill, Foundation Director, Marlborough College

13:30-14:15

Session three

HOW TO

 Sisters are doing it for themselves – and each other: careers, networking and mentoring at GDST

Alumni involvement in careers, networking and mentoring activities has become a cornerstone of successful engagement and cultivation practice in recent years. In this practical session, a panel of speakers from The Girls’ Day School Trust will discuss the challenges and logistics of delivering such activities, and the benefits such efforts can bring for current students, alumni and our institutions themselves.  

Speaker: Fiona Hurst, Alumnae Manager, South Hampstead High School (GDST); Charlotte Truman, Alumnae Relations Officer, Notting Hill & Ealing High School (GDST); Jane Wilks, College Career’s Adviser, Howell’s School, Llandaff (GDST); Sam Davies, Head of Philantrophy and Karen Kimura, Careers and Employability Manager, GDST

HOW TO

 Right time, right project, right amount: how to ensure your gift conversations hit the sweet spot

Gift conversations are all about building relationships, but how do you ensure that the conversation (and the relationship) progresses towards a philanthropic commitment? In this session, learn practical tips and techniques to test capacity and propensity through questioning, listening, and telling stories; to move your prospective donor to the next stage of the conversation; and to recognise signals that they are ready to commit.

Speakers: Susan Beck, Director of Development and Communications, Royal Grammar School Newcastle; Matt Mangan, Director of Philanthropy and Acting Director of Fundraising, Birmingham Women's and Children's NHS Foundation Trust

14:30-15:00


Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

15:15-16:15

Session four

 Mentoring and careers: a recipe for engagement success

Harnessing the support of alumni for careers advice and mentoring has innumerable benefits, but takes time and effort to manage successfully. Join this interactive roundtable session to hear a case study of how one school developed and runs their careers engagement programme, before sharing your own experiences and top tips for success.

Speakers: Amy Cronin, Development Manager, Dr Challoner's Grammar School; Caroline Monaghan, Radleian Society Manager, Radley College

 Real life donor journeys: real gift conversations that don't follow the textbook

All good fundraising books focus on the seven steps in major gift fundraising, but sometimes you need to rip up the script and follow your instinct! In this session, three experienced colleagues will draw on their experience in the school sector and beyond, sharing real life donor stories that took some unusual or unexpected turns. Join Peter, Lesley and Kate, and share your own examples and experiences for us all to learn from.

Speakers: Peter Anderson, RBAI Foundation Director, The Royal Belfast Academical Institution; Lesley Dowdall, Director of Development, Withington Girls’ School; Kate Gray, Development Director, St Albans School

16:30-17:00

Quiz the expert

A drop in session to put your questions to experienced members of the IDPE community.

 

Tuesday 15 June 2021

08:45-09:15

Networking breakfast

Start your day networking with members of the IDPE community.

09:30-10:15

Session one

 From buildings to bursaries

How do you move from fundraising for capital projects to fundraising for bursaries? Helen and Susie, started working together by fundraising for a new Sixth Form Centre at the school. As the campaign came to an end, they developed a long-term strategy and won the unanimous support of the school’s governors to begin building an endowment to support bursaries. What did they learn from the capital campaign and what pieces did they put in place to begin their long-term focus on bursaries?

Speakers: Susie Baker, Development Director, and Helen Pike, Master, Magdalen College School

 Strategic fundraising: five essential steps

Strategic fundraising is all about focussing on the activities that will secure a sustainable flow of philanthropic income. But working out where to focus your efforts, and avoiding distractions, isn’t always easy. Join Juliet to discover five essential steps to keep your fundraising on track.

Speaker: Juliet Corbett, Juliet Corbett Consulting

10:30-11:00


Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

11:15-12:15

Session two

 Legacy fundraising: the cornerstone of your development programme

With legacy income expected to grow in 2021, having a strategy to benefit from this growth is a must for every school, but it doesn’t have to be about big asks or glossy brochures. Join Matthew as he shares how your school can increase legacy giving in the future by making legacy fundraising part of your everyday conversations with your community.

Speaker: Matthew Dear, Director of Development, The Oundle Society

 The dawn of digital: how to maintain creative communication

The pandemic has encouraged us all to embrace the digital world, but with so many communications channels to choose from, which do you choose? How do you engage all your staff? Join us to share your communication success stories and hear from Monkton, who have all their staff tweeting, had the whole school dancing, and launched the 'no idea too stupid' campaign with their staff and pupils. 

Speaker: Becki Mckinlay, Director of External Relations, Monkton Combe School

12:15-13:30


Lunch with the sponsors

Visit our sponsors to find out more about their organisations and how they can support your development programme.

12:30-13:15

 Personal effectiveness session with IDPE Joint CEO Jo Beckett 

Explore your personal challenges and gain the skills that you need to overcome these, to achieve your potential, both personally and professionally.


 Leadership lunch with Paul Ramsbottom, Chief Executive, Wolfson Foundation

Join Paul to hear him share his leadership journey and top tips for achieving success.

In conversation with Simon Pennington, Partner, More Partnership

13:30-14:15

Session three

HOW TO

 Building and delivering a winning events strategy for the COVID-19 era and beyond  

The alumni engagement space has been irrevocably altered by the events of the past year. In this practical, honest session, Josh, Laura and Christopher will explore the strategic planning and delivery of an events calendar post-COVID, highlighting areas of success during the pandemic and how these new approaches and learnings may be effective in 2021 and beyond. 

Speakers: Christopher Normand, Director of Winchester College Society, Winchester College; Joshua Coffey, Digital Marketing Officer and Laura Kingsley, Alumni Officer, Concord College

HOW TO

 The worst of times: C is for crisis, N is for news

Learning from others is the best way to avoid turning a crisis into a disaster. Drawing on his personal experience, Peter will explain the importance of effective management, good communication and, above all, compassion and sensitivity. So when disaster strikes, you will be prepared.

Speaker: Peter Reader, Former Director of External Relations, Portsmouth, Bath and Southampton Universities

14:30-15:00


Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

15:15-16:15

Session four


 Working with the common room

HOW TO

 The school that sold itself

What should you do when top academic results and excellent facilities are ubiquitous in a crowded market? How can you cut through the noise? In this session, Caterham School will explore how members of its own community play an effective role in their external relations strategy, and how personal stories can drive pupil applications, alumni engagement and development success.  

Speaker: Hannah Graydon, Director of External Relations, Caterham School

16:30-17:00

Quiz the expert

A drop in session to put your questions to experienced members of the IDPE community.

 

Wednesday 16 June 2021

08:45-09:15

Networking breakfast

Start your day networking with members of the IDPE community.

09:30-10:15

Session one

HOW TO

 Not everyone fits into neat little boxes: how to engage with different segments of your alumni

Have you ever sent a communication to your alumni and found that one group of alumni seem to love it, whilst another group seem to hate it? Why do certain groups behave very differently from others and how can you learn from each group when developing your engagement programmes? In this session, supporter insight specialist Jonathan will talk through some of the ways we can think strategically about our alumni and audience segments. How we can talk to them, what we need to find out, and how to then communicate with them in a more tailored way.

Speaker: Jonathan Cook, Director, Insight-ful

 Making the case: how to secure investment for your development office

With school finances under pressure, now more than ever development offices seeking funding for more staff or a bigger budget need to make a strong case.  Referencing the experience of seeking, and securing, funding at three different institutions, this session will explore the different elements which make up an effective business case for investment.

Speaker: Simon Lerwill, Foundation Director, Marlborough College Foundation

10:30-11:00


Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

11:15-12:15

Session two


 How to play the generation game … and win

While no two alumni are the same, there are trends across each generation which can, and should, influence your school’s engagement programme. Join us to discuss how your school can engage with different generations of alumni, through bespoke communications and events to  advance your chances of winning the generation game.

Speakers: Lucy Pembroke, Community and Alumni Relations Manager, Royal Hospital School; Phillip Rothwell, Director of Development, Warwick Independent Schools Foundation



 Embedding equality, diversity and inclusion in schools’ development



 Tanglin Trust School: transforming fundraising through online engagement

The session will focus on how the engagement data from the school community is providing invaluable insights to donor prospecting and how the school approaches fundraising. Join Cecilia to explore the journey they are embarking on and how the power of the data being collected is transforming the school's approach to development. 

Speaker: Cecilia Handel, Director of Development, Tanglin Trust School, Singapore

  Supported by platinum sponsor Potentiality

12:15-13:30

Lunch with the sponsors

Visit our sponsors to find out more about their organisations and how they can support your development programme.

12:30-13:15


 Personal effectiveness session with IDPE Joint CEO Jo Beckett 

Explore your personal challenges and gain the skills that you need to overcome these, to achieve your potential, both personally and professionally.


 Leadership lunch with Elissa Thursfield, Director, Gamlins Law; Volunteer Helm, The RNLI

Join Elissa to hear her share her leadership journey and top tips for achieving success.

In conversation with Lesley Dowdall, Director of Development, Withington Girls' School

13:30-14:15

Session three

 The power of an integrated approach: development, marketing and admissions collaborating for mutual benefit

During the past six years, Nicola and Gemma have stepped out of the historical silos of marketing, admissions, alumni engagement and fundraising, working together for the greater good. In this interactive session, they share their thoughts on the dramatic evolution of their teams and systems as a result, and how a collaborative approach can achieve more than would be possible individually.

Speakers: Gemma Gray, Director of Marketing and Admissions and Nicola Pickavance, Director of Development, Fettes College

 Parents DO give to bursaries

14:30-15:00

Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

15:15-16:15

Session four

 Joining the dots: creating the ultimate external relations team

Having a united external relations team enables the sharing of resource, expertise and insight, and the opportunity to create uniformed messaging, but how do you ensure that you split your time and energy effectively across marketing, admissions and development? Join us to discuss how to balance the numerous priorities of an external relations team and, through working together, accelerate your school’s development success.  

Speaker: Hannah Hamilton, Director of Development and External Relations, Stamford Endowed Schools

HOW TO

 Prospect research for fundraisers

Prospect research has never been more important for fundraising than it is right now. With critical needs growing, knowing the best prospective donors to reach out to is key to meeting your fundraising goals. This session is geared toward fundraisers who want to learn more about what prospect development is; how research can help you raise more funds; and what resources to use if you don't have a researcher on your team (but the work still needs to be done). 

Speaker: Helen E. Brown, President, The Helen Brown Group

16:30-17:00

Quiz the expert

A drop in session to put your questions to experienced members of the IDPE community.

 

Thursday 17 June 2021

08:45-09:15

Networking breakfast

Start your day networking with members of the IDPE community.

09:30-10:15

Session one

HOW TO

 Using Facebook and LinkedIn to support alumni relations and development

Richard will deliver a hands-on workshop offering practical advice on building and nurturing active, engaged communities on LinkedIn and Facebook. Attend this session to define your key audiences, explore the platforms in depth and plan exciting campaigns that deliver results.

Speaker: Richard Ashby, Former Head of Web and Digital Communications, University of Leeds

 Joined-up fundraising: ensuring a seamless approach to your fundraising channels

Diversifying your fundraising methods can lead to increased returns but how do you ensure that your various fundraising programmes complement and accelerate each other?  In this session we will hear three case studies from a diverse range of organisations to understand and explore how they have managed to reach new donors through a cohesive and joined-up approach to using a range of fundraising channels. 

Speakers: Adelaide Bailey, Development Director, King Edward’s School and King Edward VI High School, Birmingham; Sarah Naismith, Director of Income Generation and Engagement, North West Air Ambulance Charity; Matt Parkes, Director of Development, Diocese of Westminster

10:30-11:00


Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

11:15-12:15

Session two


 Overseas fundraising without a passport: the pandemic has presented new opportunities to engage our most far flung alumni

With the adoption of virtual meetings, major gift fundraising from alumni overseas is arguably an opportunity that has opened up to us all, irrespective of travel budget. Hear from the University of Manchester on how they have continued to reach out and engage their overseas alumni in gift discussions, the cultural nuances you should be aware of and gain inspiration on how you can engage, solicit, receive and steward gifts from afar.

Speakers: Dale Cooper, Deputy Director (Global and Transformational Philanthropy) and Simon Phillips, Head of Philanthropy (Asia), The University of Manchester



 Adapting strategy: keeping the positive changes from lockdown

As we mastered Zoom and swapped meetings and events for webcams, did the pandemic accelerate new ways of working? How do you think your strategy will change as a result? We’ll hear thoughts from colleagues in alumni and fundraising, and encouraging you to share examples of a change you will be keeping to boost your strategy in future.

Speaker: Susie Baker, Development Director, Magdalen College School; Adrian Ballard, Head of Foundation, Sherborne School; Matt Jarrett, Director of Development, Dulwich College; Simon Lerwill, Foundation Director, Marlborough College

12:15-13:30


Lunch with the sponsors

Visit our sponsors to find out more about their organisations and how they can support your development programme.

12:30-13:15


 Personal effectiveness session with IDPE Joint CEO Jo Beckett 

Explore your personal challenges and gain the skills that you need to overcome these, to achieve your potential, both personally and professionally.


 Leadership lunch with Anne-Marie Canning MBE, CEO, The Brilliant Club

Join Anne-Marie to hear her share her leadership journey and top tips for achieving success.

In conversation with Kathrin Ostermann, Director of Development and Alumni Relations, City of London School

13:30-14:15

Session three

 The power of alumni relations: harness it, use it and evidence it

This session explores how alumni engagement can increase success in fundraising and recruitment, enhance a school’s profile and support its overall strategy. If you are struggling to develop a case for resourcing alumni engagement, or would like to better present the benefits of having a great alumni relations programme, join us to find out more.

Speaker: Claire Brownlie, Development Director, Oldham Hulme Grammar School

 Co-creation: the concept that will replace traditional fundraising

More and more 'gifts' will be secured not by asking donors to support institutional priorities but by donors working with institutional doers to imagine, co-create and implement initiatives that align institutional capabilities with philanthropists’ convictions and societal needs.

Speaker: Jim Langley, President, Langley Innovations

14:30-15:00

Networking in the meeting hub

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

15:15-16:15

Session four

 Getting the measure of success: how to demonstrate impact

What metrics do you measure to demonstrate the impact of your community engagement activities? How do you present those results to stakeholders, and how have you used this data to justify your strategy? Attend this interactive roundtable session to learn practical tips to overcome these perennial challenges, before sharing your own experiences on what you find works, and why.

Speakers: Lesley Dowdall, Director of Development, Withington Girls' School; Kathrin Ostermann, Director of Development and Alumni Relations, City of London School


 Going around in circles? Using data to guide your development strategy

When you are devising your development strategy, how can you ensure that your plans are based in reality and that your activities are having the desired results? In this session, Charlotte, Charles and Christian provide practical tips and guidance on how a variety of data sources can provide you with pointers to shape your strategy and set you up for success.

Speaker: Charlotte Dewhurst, Associate Director of Development, University of Oxford; Charles Kingston, Head of Prospect Research, University of Oxford; Christian Propper, Associate Director (Operations), Marlborough College Foundation

16:30-17:00

Quiz the expert

A drop in session to put your questions to experienced members of the IDPE community.

 

Friday 18 June 2021

08:45-09:15

Networking breakfast

Start your day networking with members of the IDPE community.

09:30-10:15

Session one

 One size does not fit all: how to find the right model of community engagement for your school

In this interactive session, Al and Scott will examine the three main models of community engagement and the advantages of each, before discussing how to choose the right model for your community, and how to change course as circumstances demand.

Speakers: Al MacEwen, Director of the Bradfield Society and Development, Bradfield College; Scott Sheridan, Director of Philanthropy and Engagement, Brighton College

HOW TO

 How to... build a stewardship programme that keeps donors for life

Signing the cheque is only the beginning of your donors' journey so investing time in a stewardship programme for donors of every level is an essential part of future fundraising success. This session will look at the building blocks and key activities for keeping donors for life, with examples from RGS Guildford who have seen their donor numbers increase from 184 to over 1100 in the last five years.

Speaker: Georgie Grant Haworth,  Development Director, Royal Grammar School, Guildford

10:30-11:00


Networking in the meeting hubs

Join other delegates in the meeting hub and start up a conversation via text, video call or messenger.

11:15-12:15

Session two

HOW TO

 Alumni engagement platforms: from launchpad to the stars

Whichever software you use, getting the best out of your engagement platform can make a real difference to the success of your development programme. Join three intrepid development professionals on a tour of the engagement universe, with honest and practical tips for preparing to launch, taking-off, and succeeding in your mission, helping you to boldly go where you have never been before.

Speakers: Andrew Beales, Development Director, Durham Cathedral Schools Foundation; Jas Chhokar, Society Manager, Reading School; Laura Rooney, Development Manager, Bolton School

HOW TO

 Story power: four ways to grow income by telling your story more effectively

We know that some ways of explaining our case are FAR more persuasive than others. But how can we include more of these elements in our messaging? In this practical session, award-winning fundraising trainer, Rob Woods, shares four techniques that help you catch the interest of your supporters and increase the chances they’ll say YES.

Speaker: Rob Woods, Director, Bright Spot

12:15-13:30


Lunch with the sponsors

Visit our sponsors to find out more about their organisations and how they can support your development programme.

12:30-13:15


 Personal effectiveness session with IDPE Joint CEO Jo Beckett 

Explore your personal challenges and gain the skills that you need to overcome these, to achieve your potential, both personally and professionally.


 Leadership lunch with Jaideep Barot, Headmaster, Bristol Grammar School

Join Jaideep to hear him share his leadership journey and top tips for achieving success.

In conversation with Simon Jones, Director of Development, The Manchester Grammar School

13:15-13:30

Conference close