A recent report underscores the pivotal role that school heads play in fundraising success. Schools raising over £500,000 annually have heads actively involved in development, with over 90% participating, compared to 74% in 2022. Their engagement sets the tone for governors and staff, fostering a culture of philanthropy. Long-term investment in development correlates with higher returns; offices established for over 20 years average £2.16 million annually, accounting for 57% of funds raised. Engagement activities, such as events and communications, drive major gifts and legacies, which constitute nearly 80% of philanthropic income. Additionally, alumni and parents contribute through volunteering, enhancing educational experiences. The report highlights that while newer offices may struggle initially, sustained efforts yield significant returns over time. In essence, heads' visible involvement and long-term investment are crucial for embedding philanthropy into school culture and achieving fundraising success.

Source schoolmanagementplus.com